
Entrepreneurship in the food transition

From idea to impact
Food Pioneers helps food entrepreneurs grow through programmes, events and coaching. Together, we are building a fair, healthy and sustainable food chain that you can see on tomorrow’s plate.
Why entrepreneurship in food matters
The food transition requires more than new products. It calls for new ways of doing business, local collaboration and creating value across the entire chain. In a region like Flevoland, where agriculture, innovation and young entrepreneurship come together, we offer fertile ground for bold pioneers. Through our Food Programs, we help proven concepts scale into measurable impact.
Choose your path: our programs
Food Pioneers Program
The next step in the growth of your food business
A six-month program offering in-depth knowledge, coaching, networking opportunities, and a high-potential pitch event. The Food Pioneers Program focuses on startups with innovative products and helps entrepreneurs with practical knowledge, one-on-one coaching, and access to a large network.
Focus: food start-ups with an innovative product
Goal: accelerated business growth and visibility in the market
Goed Gemaakt
From system challenge to scalable product
Goed Gemaakt is a working method developed by Food Pioneers that turns bottlenecks in the food chain into concrete product solutions.
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Always starting from a specific system issue such as food waste, protein transition or biodiversity
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Always linked to a product that fits directly into existing chains such as foodservice or retail
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Always guided and safeguarded by Food Pioneers as method owner
Focus: chain partners in agriculture, processing, foodservice and retail
Goal: scalable product solutions that really land in the chain
Food Innovators
Food Innovators is the access point through which we increase the leverage of food entrepreneurs. We connect you with partners in our ecosystem: knowledge institutions, investment funds, launching customers, test locations and coaches. If you have a solution for tomorrow’s plate or are stuck on a specific challenge, we help you move from question to a realistic route forward.
Target audience: start-ups, scale-ups, SMEs and corporate teams in food & agri with a concrete question or growth goal
Result: clear next steps, relevant introductions and acceleration towards market and scale-up
Who are the Food Programs for?
Starters, (pre)scale-ups, farmers and processors, foodservice professionals and impact-driven students and young professionals who want to accelerate. For students and researchers, this links directly to the Food Campus.
Entrepreneurs’ consultation hour
Every Tuesday afternoon, we host open office hours for entrepreneurs of all sizes who are looking for expertise or connections. We help you sharpen your question, offer targeted advice and, where helpful, introduce you directly to the right partners. Additional support is available through our Vouchers.
Schedule a time via the contact form or drop by on a Tuesday afternoon.




